Product Placement

Model S in Futuristic Video from Salesforce

I have been expecting to see a Model S show up in a movie or television show. No car is more poised for product placement. I haven’t seen it yet, but recently Salesforce released a video ad they produced to display their impressive list of customers. In the 4 minute 37 second clip Salesforce co-founder Parker Harris suits up and gets behind the wheel of a Model S. After parachuting the car to the ground he proceeds to burn rubber around Silicon Valley and beyond, passing by the brands that use Salesforce.

This video was pretty expensive to make and it’s spectacular. Many guys will like look at this and wonder if an electric car actually has the power and torque to spin the wheels. It does, but only after turning off the traction control.

Wonder what film will be first to include a Model S?